We were invited to participate in the Youth Mango Festival 2021 to enrich the educational scene through cross-disciplinary integration.

7th Young Mango Festival Offline Station - Youth Mango City was exhibited at the Hunan International Convention and Exhibition Center from July 23rd to 27th, 2019. Xueersi Light Class, a important partner of Mango TV Education Products under Good Future, brought its independently developed fun animated courses for primary school students aged 6-12, general literacy courses, AI interactive courses and other educational technology innovative products to Youth Mango City. Xueersi Light Class also set up an AI family education scene on site, inviting parents and children to experience the "future learning journey" together. The interesting and cool exhibition, rich parent-child interactive experience activities, and exclusive custom gifts from Xueersi Light Class made the exhibition area very popular and became one of the most popular "star booths" at Youth Mango City. AI helps to build a complete learning loop in the family living room In the member star space of Youth Mango City, a lively animated class on the screen is explaining positive and negative numbers in daily life. The vivid and interesting content kept many primary school students engrossed, and they also clicked the remote control to do AI intelligent interactive quizzes. This is a scene of Xueersi Light Class using its mathematics class of synchronized teaching with People's Education Press in action. Through market research, Xueersi Light Class found that the TV screen is an important channel to effectively connect online education with scene-based educational experiences. Xueersi Light Class uses the combination of the TV screen and smart products such as mobile phones and iPads to turn the family living room into a "smart classroom scene". The AI intelligent voice recognition and intelligent assessment functions can provide immediate feedback on children's learning results, enhance classroom interaction, and improve children's learning confidence. The system also introduces artificial intelligence technologies such as emotion recognition and action recognition, conducting research and modeling based on emotions, interaction, effectiveness of knowledge dissemination, scientific evaluation of teaching quality, and outputting classroom feedback. Parents can closely follow the latest progress of their children's learning in real time, providing a more intelligent and effective teaching experience for students and parents. By continuously optimizing and improving, Xueersi Light Class has built a pattern of business that includes animated live teaching, mobile-end homework, and homeroom teacher counseling services, creating a complete learning loop. The big data learning report analysis is based on the behavior path of students' learning, and personalized learning plans are formulated through adaptive push of exercises, making every living room a different classroom, and making Xueersi Light Class a high-quality and warm educational product. Fun game-based learning to build a child's continuous learning ability At the main stage "Space Parent-Child Station" of Youth Mango City, two cute puppets dancing captured the attention of many parents and children, and they stopped and took photos. The two cute puppets are independent IP "Elves" of Xueersi Light Class, and they also accompany students through the complete learning process in the course. Xueersi Light Class insists on combining a lightly game-based design approach that is more in line with the cognition of primary school users in product design, making learning more interesting and effective. First, there is the game-based content, where abstract knowledge points are integrated into fun animations by teaching and research teachers, using situational teaching to stimulate interest in learning and make boring digital learning more interesting. Secondly, there is the game-based structure, which pushes students to complete the teaching content through game elements. Xueersi Light Class has established long-term, medium-term, and short-term goal mechanisms for students throughout the entire learning process, incorporating a snake-like game to visualize learning progress and pushing learning forward step by step. The product also includes a home system and a red flower mall. Children can compete with the big boss, complete learning tasks, and open treasure chests to receive corresponding rewards, further integrating learning and play and stimulating children's interest in continuous learning. If high-quality teaching content is the core of Xueersi Light Class' products, gamification is its catalyst, allowing fun gaming elements and non-entertainment teaching objectives to grow together, achieving a balance inside and outside to drive learning. Strong alliance to build a seamless line of user rights and brand Currently, Internet platforms are transitioning from extensive product operation models to refined user operation models. Xueersi Light Class and Mango TV have launched a joint membership rights service through cross-border cooperation, allowing users to simultaneously open Xueersi Light Class' educational courses and Mango TV video membership. By purchasing a joint annual card, users can access all courses in the Xueersi Light Class area on Mango TV for 12 months, and also watch Mango TV movies and TV shows for free on mobile phones, computers, and iPads. In the future, Xueersi Light Class will work with Mango TV to jointly build a seamless line of user rights and brand, conducting online and offline all-scenario multi-dimensional operations, including rich content in the online special area, innovative joint membership gameplay, offline activities with brand influence, creating a more experiential and connected interactive model, enhancing user experience, and achieving mutual benefits. In the future, Xueersi Light Class will actively explore and cooperate with other brands to continuously explore the needs of a group of users with common attributes, unite different products from different industries, provide a more comprehensive, convenient, and borderless service, and expand the educational service scenarios of Xueersi Light Class. Currently, Xueersi Light Class has provided high-quality educational content and course services to more than 300 cities and millions of users. Xueersi Light Class hopes to deliver its rich digital educational resources to thousands of households and ensure that students all over the country can enjoy high-quality online learning services.
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