People's Daily: Adhering to the original aspirations of education, Xueersi uses love and technology to promote the progress of education.

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Xueersi was established in 2003 and is a comprehensive primary and secondary education brand under the TAL Education Group. Currently, Xueersi has opened teaching centers in 57 cities including Beijing, Shanghai, Guangzhou, and Shenzhen, providing learning services to millions of students.

Since its establishment 16 years ago, Xueersi has always adhered to the educational philosophy of "inspiring motivation and cultivating abilities". Through subject education and innovative teaching methods, it aims to stimulate students' interest in learning, cultivate their ability to learn independently, help them improve their capabilities and achieve academic progress, and lay a solid foundation for their future, enabling them to benefit throughout their lives. In 2017, Xueersi defined its brand concept as cultivating "abilities that benefit for a lifetime".

With over a decade of experience in the education industry, Xueersi upholds the mission of "advancing education through technology". By leveraging the internet, artificial intelligence, big data, and other technologies, they continuously explore integrated teaching methods in multiple scenarios, contributing to education innovation, industry transformation, and balanced and inclusive development of education. The intelligent teaching system and the Xueersi Cloud Learning System developed independently by Xueersi customize personalized learning models for students and break the limitations of location and time through a combination of online and offline teaching, thereby expanding the supply of high-quality educational resources.

To comprehensively implement the Party's educational policies and fulfill the fundamental task of nurturing talented individuals with high ideals and moral character, Xueersi regularly offers moral and ethical education courses for students and all teachers. For students, Xueersi has launched two theme-based public welfare courses, "My Motherland and I" and "Stories Told by Grandpa General", aiming to provide patriotism education through diverse and colorful educational forms. For teachers, they have offered courses on professional ethics, the direction of education in the new era, and adolescent mental health, helping all teachers to improve their ideological and moral qualities and cultivate well-rounded talents in terms of morality, intelligence, physical health, aesthetics, and labor skills.

The future of a country depends on its education. Xueersi will continue to innovate in classroom teaching methods, stimulating students' interest in learning, awakening their autonomy in learning, using knowledge as a carrier and abilities as the core, to cultivate "abilities that benefit for a lifetime", helping them become "the best version of themselves". At the same time, they will continue to uphold the core socialist values, contribute to the cultivation of students' core literacy, and strive to provide education that satisfies the people.


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